FASHION: Boohoo AW14 Press Day

Boohoo hosted their AW14 press day at One Marylebone last week with a bang, and a party bus. There was so many fun activities it was almost distracting from the clothes; fishing for rubber ducks, a live Instagram wall, a video message feature, hashtags on coffee cups…All very entertaining! Clothes wise Boohoo provided it’s audience with what it wants, trend led collections grouped into different … Continue reading FASHION: Boohoo AW14 Press Day