FASHION: Boohoo AW14 Press Day

Boohoo hosted their AW14 press day at One Marylebone last week with a bang, and a party bus. There was so many fun activities it was almost distracting from the clothes; fishing for rubber ducks, a live Instagram wall, a video message feature, hashtags on coffee cups…All very entertaining! Clothes wise Boohoo provided it’s audience with what it wants, trend led collections grouped into different … Continue reading FASHION: Boohoo AW14 Press Day

FASHION: ASOS AW14 Press Preview – Womenswear

The AW14 stories from ASOS have an overwhelming feeling of fun, exactly what we need to brighten up a dreary winter. Pop-art and cartoon style prints make an appearance, as do some glittertastic options. Pink is still a major player in both daywear and the Xmas party options. What a pity we have eight months to wait, I’ve got my eye on that pink sequinned … Continue reading FASHION: ASOS AW14 Press Preview – Womenswear

FASHION: ASOS AW14 Press Day – Menswear

I predict that men will be looking very sharp come Christmas. And I can say that with utter confidence because I’ve seen ASOS’s men’s AW14/15 collection… In April. Continuing with the current Americana craze (Five Guys Anyone?) there’s plenty of baseball inspired bomber jackets and sports luxe touches to the collections. Despite this American love there’s still a decent amount of British fan fair, with … Continue reading FASHION: ASOS AW14 Press Day – Menswear

FASHION: LFW Diary Day 5

Dear diary… On day five of LFW AW14 I joined a cult. The cult of K-T-Z. Things had begun to wind down, and those of us who’d been wearing heels for 5 days straight were feeling a little fatigued. But it was a refreshing wake up call to see the ever interesting K-T-Z show. The crowd at the show were predominantly hardcore fans. The thing … Continue reading FASHION: LFW Diary Day 5

FASHION: LFW Diary Day 4

Dear dairy… Day four at London Fashion Week, or “Mega Monday” as the media have dubbed it, was a mixed bag of events. With the giant Burberry show catching everyone’s attention I couldn’t help feel a little sorry for the other, completely overshadowed, designers. I headed back to Somerset House for the David Korma show which was very much to my tastes. The designer’s signature … Continue reading FASHION: LFW Diary Day 4

FASHION: LFW Diary Day 3

Dear diary… On day three of LFW I headed over to the Fashion Scout venue to seek out some fresh talent. Sunday was all about Felicities designers. An Icy start with the Basharatyan Show inspired by Iceland. The models lips had tuned blue and sprouted small icicles! The hair and make up styling on this show was one of the most elaborate this season but … Continue reading FASHION: LFW Diary Day 3